Infographic: What is a branded podcast? 10 keys to creating good content Tell a good story A branded podcast is not a 30-minute sales pitch, but rather an opportunity to connect with listeners by offering them something that interests them. Most branded content on podcasts takes an educational or purely […]
Cold Calling Lis
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Making money on Instagram is the dream of many marketers (and some millennials!). This social network has a large, active user base that is generally predisposed to receiving posts from brands, so it’s a fantastic place to promote yourself. If you want results on Instagram and you want them now! […]
If you work in digital advertising , you’re sure to be interest in learning about the current state of the e-commerce sector in Spain and the trends that are emerging for the future. Well, you’re in luck IAB Spain has just published its ” Annual eCommerce Study 2019 “, which […]
Google Ads never stops evolving and surprising us, so we have to keep up with the latest developments. And as expected, it has joined one of the latest big trends in SEM: machine learning and Smart Display campaigns . Let’s see how they work! Do you want to learn more […]
We know that video marketing has been a trend in digital marketing for years. But to analyse this phenomenon in depth and adapt our strategies to it, we need to know the figures for the sector. Luckily, IAB Spain carries out a comprehensive study Every year that helps us understand […]
